Predictably irrational : the hidden forces that shape our decisions

Main Author: Ariely
Format: Book
Language:English
Published: New York, NY: Harper, 2008.
Edition:1st ed.
Subjects:
Physical Description:xxii, 280 p.: ill.; 23 cm.
Bibliography:Includes bibliographical references (p. [259]-267) and index
ISBN:9780061353239 (hbk.)