Hair, Ortinau,, & Bush. (2009). Marketing research: In a digital information environment (4th ed.). Boston: McGraw-Hill Irwin.
Chicago Style CitationHair, Ortinau, and Bush. Marketing Research: In a Digital Information Environment. 4th ed. Boston: McGraw-Hill Irwin, 2009.
MLA CitationHair, Ortinau, and Bush. Marketing Research: In a Digital Information Environment. 4th ed. Boston: McGraw-Hill Irwin, 2009.
Warning: These citations may not always be 100% accurate.