International marketing

Main Author: Cateora
Other Authors: Graham,, Gilly,
Format: Book
Language:English
Published: Boston: McGraw-Hill Irwin, 2009.
Edition:14th ed.
Subjects:
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005 20100514090000.0
008 090518 nyu eng
020 0 0 |a 0071288384 / 9780071288385 (pbk.)  
082 |a 658.848 CAT 2009 
090 0 0 |a HF1009.5   |b CAT 2009 
100 1 0 |a Cateora  
245 1 0 |a International marketing   |c Philip R. Cateora, Mary C. Gilly and John L. Graham. 
250 0 0 |a 14th ed. 
260 0 0 |a Boston:   |b McGraw-Hill Irwin,   |c 2009. 
300 |a xxxi, 711p.:   |b ill.;   |c 28cm. 
500 0 0 |a DBADI 
504 0 0 |a Includes bibliographical references and index 
650 0 0 |a International business enterprises  
650 0 0 |a Export marketing  
700 1 1 |a Graham,   |h John L.  
700 1 1 |a Gilly,   |h Mary C.  
901 |u http://www.mhhe.com