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| LEADER |
00766pamaa2200241 4500 |
| 001 |
0000045128 |
| 005 |
20140922090000.0 |
| 008 |
090506 eng |
| 020 |
0 |
0 |
|a 9781856175043 (pbk.)
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| 082 |
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|a 658.8 PIE 2009
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| 090 |
0 |
0 |
|a HF5415.13
|b PIE 2009
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| 100 |
1 |
0 |
|a Piercy
|
| 245 |
1 |
0 |
|a Market-led strategic change :
|b transforming the process of going to market
|c Nigel Piercy.
|
| 250 |
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0 |
|a 4th ed.
|
| 260 |
0 |
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|a Burlington, MA:
|b Butterworth-Heinemann Ltd.,
|c 2009.
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| 300 |
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|a xix, 551p.;
|c 23cm.
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| 501 |
0 |
0 |
|a BITCUN
|
| 501 |
0 |
0 |
|a BMCCU
|
| 501 |
0 |
0 |
|a BSECU
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| 501 |
0 |
0 |
|a BNCCU / BSECU / BITCU / BMCCU / BCSCU
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| 504 |
0 |
0 |
|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Marketing --
|x Management
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| 901 |
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|u http://www.elsevier.com
|
