APA Citation

Piercy. (2009). Market-led strategic change: Transforming the process of going to market (4th ed.). Burlington, MA: Butterworth-Heinemann Ltd..

Chicago Style Citation

Piercy. Market-led Strategic Change: Transforming the Process of Going to Market. 4th ed. Burlington, MA: Butterworth-Heinemann Ltd., 2009.

MLA Citation

Piercy. Market-led Strategic Change: Transforming the Process of Going to Market. 4th ed. Burlington, MA: Butterworth-Heinemann Ltd., 2009.

Warning: These citations may not always be 100% accurate.