Market-led strategic change : transforming the process of going to market

Main Author: Piercy
Format: Book
Language:English
Published: Burlington, MA: Butterworth-Heinemann Ltd., 2009.
Edition:4th ed.
Subjects:


TSAM LIBRARY

Call Number: HF5415 13 PIE 2009
Accession Item Category Format Status Notes
0000057517 Open Shelf Monographs AVAILABLE