Kleppner's advertising procedure

Main Author: Russell
Other Authors: King,, Lane,
Format: Book
Language:English
Published: New jersey: Prentice Hall, 2008.
Edition:17th ed.
Subjects:
Physical Description:xx, 829p.: col.ill. (chiefly col.); 29cm.
Bibliography:Includes bibliographical references and index
ISBN:9780135126479 / 0135126479 (pbk)