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Commercializing successful biomedical technologies : basic principles for the development of drugs, diagnostics and devices

Main Author: Mehta
Format: Book
Language:English
Published: Cambridge ; New York: Cambridge University Press, 2008.
Subjects:
Biomedical engineering -- > Marketing
Biomedical engineering -- > Patents
Pharmaceutical biotechnology industry -- > Marketing
Pharmaceutical biotechnology -- > Patents
Medical instruments and apparatus -- > Marketing
Medical instruments and apparatus -- > Patents
Biomedical engineering -- > Marketing -- > Case studies
Pharmaceutical biotechnology industry -- > Marketing -- > Case studies

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