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| LEADER |
00743pamaa2200241 4500 |
| 001 |
0000044906 |
| 005 |
20130117090000.0 |
| 008 |
090217 eng |
| 020 |
0 |
0 |
|a 9780071259354 / 007125935x
|
| 082 |
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|a 658.8342 PET 2008
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| 090 |
0 |
0 |
|a HF5415.3
|b PET 2008
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| 100 |
1 |
0 |
|a Peter
|
| 245 |
1 |
0 |
|a Consumer behavior and marketing strategy
|c J. Paul Peter and Jerry C. Olson.
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| 250 |
0 |
0 |
|a 8th ed..
|
| 260 |
0 |
0 |
|a Boston:
|b Irwin/McGraw-Hill / Irwin,
|c 2008.
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| 300 |
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|a xix, 555p.:
|b ill., map;
|c 27cm.
|
| 501 |
0 |
0 |
|a BBADI
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| 501 |
0 |
0 |
|a BBIBI
|
| 504 |
0 |
0 |
|a Includes bibliographical references (p. 499-528) and indexes
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| 650 |
0 |
0 |
|a Marketing
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| 650 |
0 |
0 |
|a Consumer behavior
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| 700 |
1 |
1 |
|a Olson,
|h Jerry C
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| 901 |
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|u www.mhhe.com
|