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00983pamaa2200277 4500 |
| 001 |
0000044898 |
| 005 |
20190321090000.0 |
| 008 |
090217 eng |
| 020 |
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|a 9780273676458 (pbk.)
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| 040 |
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|a BNM
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| 090 |
0 |
0 |
|a HF5415.123
|b PIC 2005
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| 100 |
1 |
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|a Pickton, David
|e author
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| 245 |
1 |
0 |
|a Integrated marketing communications
|c David Pickton, Amanda Broderick.
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| 250 |
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|a Second edition.
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| 264 |
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1 |
|a Upper Saddle River, N.J.:
|b Prentice Hall Fiancial Times,
|c [2005] ♭2005.
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| 300 |
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|a xxii, 761 pages:
|b illustrations;
|c 24 cm.
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| 336 |
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|a text
|2 rdacontent
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| 337 |
|
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 500 |
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|a Includes 1 CD-ROM titled "Integrated marketing communications / David Pickton, Amanda Broderick"
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| 501 |
0 |
0 |
|a BBDUH
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| 501 |
0 |
0 |
|a BMAUH
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| 504 |
0 |
0 |
|a Includes bibliographical references and index
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| 650 |
1 |
0 |
|a Communication in marketing
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| 700 |
1 |
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|a Broderick, Amanda
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| 856 |
4 |
0 |
|u http://www.booksites.net
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