Jobber. (2007). Principles and practice of marketing (5th ed.). London: McGraw-Hill.
Chicago Style CitationJobber. Principles and Practice of Marketing. 5th ed. London: McGraw-Hill, 2007.
MLA CitationJobber. Principles and Practice of Marketing. 5th ed. London: McGraw-Hill, 2007.
Warning: These citations may not always be 100% accurate.