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| LEADER |
00778pamaa2200217 4500 |
| 001 |
0000044596 |
| 005 |
20140428090000.0 |
| 008 |
081119 eng |
| 020 |
0 |
0 |
|a 1591399270 / 9781591399278
|
| 090 |
0 |
0 |
|a HF5415
|b FAL 2006
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| 100 |
1 |
0 |
|a Fallon
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| 245 |
1 |
0 |
|a Juicing the orange :
|b how to turn creativity into a powerful business advantage
|c Pat Fallon and Fred Senn.
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| 260 |
0 |
0 |
|a Boston, Mass.:
|b Harvard Business School Press,
|c 2006.
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| 300 |
|
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|a ix, 228 p., [8] p. of plates:
|b ill. (some col.);
|c 25 cm.
|
| 501 |
0 |
0 |
|a FOBCAL
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| 504 |
0 |
0 |
|a Includes bibliographical references (p. [201]-206) and index
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| 650 |
0 |
0 |
|a Marketing
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| 650 |
0 |
0 |
|a Product management
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| 650 |
0 |
0 |
|a Creative ability in business
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| 700 |
1 |
1 |
|a Senn,
|h Fred
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| 901 |
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|u www.hbspress.org
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