International marketing strategy : analysis, development and implementation

Main Author: Doole
Other Authors: Lowe,
Format: Book
Language:English
Published: London: Routledge, 2008.
Edition:5th ed.
Subjects:
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082 |a 658.848 DOO 2008 
090 0 0 |a HF1416   |b DOO 2008 
100 1 0 |a Doole  
245 1 0 |a International marketing strategy :   |b analysis, development and implementation   |c Isobel Doole, Robin Lowe. 
250 0 0 |a 5th ed. 
260 0 0 |a London:   |b Routledge,   |c 2008. 
300 |a xxiii, 462p.:   |b ill.;   |c 26cm. 
501 0 0 |a BBDUH 
501 0 0 |a BMAUH 
501 0 0 |a BATUH 
501 0 0 |a BFIUH 
504 0 0 |a Includes bibliographical references and index 
650 0 0 |a Marketing  
650 0 0 |a Export marketing  
700 1 1 |a Lowe,   |h Robin  
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