Market-based management : strategies for growing customer value and profitability
Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Upper Saddle River, N.J.:
Pearson/Prentice Hallc2005.
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Edition: | 4th ed. |
Subjects: |
TSAM LIBRARY
Call Number: |
HF5415 13 BES 2005 |
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Accession | Item Category | Format | Status | Notes |
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0000055368 | Open Shelf | Monographs | AVAILABLE |