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00647pamaa2200193 4500 |
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0000043976 |
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20140428090000.0 |
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080714 eng |
020 |
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|a 0131293729 (pbk.)
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090 |
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|a HF5415.13
|b BES 2005
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100 |
1 |
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|a Best
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245 |
1 |
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|a Market-based management :
|b strategies for growing customer value and profitability
|c Roger J. Best.
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250 |
0 |
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|a 4th ed.
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260 |
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|a Upper Saddle River, N.J.:
|b Pearson/Prentice Hallc2005.
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300 |
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|a xxii, 506 p.:
|b ill.;
|c 24 cm.
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501 |
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|a FOBCAL
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504 |
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|a Includes bibliographical references and index
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650 |
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|a Marketing --
|x Management
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901 |
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|u www.prenhall.com
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