Strategic marketing management : planning, implementation and control

Main Author: Wilson
Other Authors: Gilligan,
Format: Book
Published: Oxford: Butterworth Heinemann, 2005.
Edition:3rd ed..
Series:The Chartered Institute of Marketing
Subjects:


TSAM LIBRARY

Call Number: HF5415 13 WIL 2005
Accession Item Category Format Status Notes
0000055142 Open Shelf Monographs AVAILABLE


ICS LIBRARY

Call Number: HF5415 13 WIL 2005
Accession Item Category Format Status Notes
2000004080 Red Spot Sabah Monographs AVAILABLE