Marketing models

Main Author: Lilien
Other Authors: Kotler, Philip, Moorthy,
Format: Book
Language:English
Published: New Delhi: Prentice Hall of India, 1992.
Series:Eastern Economy edition
Subjects:
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090 0 0 |a HF5415.13   |b LIL 1992 
100 1 0 |a Lilien  
245 1 0 |a Marketing models   |c Gary L. Lilien, Philip Kotler, K. Sridhar Moorthy. 
260 0 0 |a New Delhi:   |b Prentice Hall of India,   |c 1992. 
300 |a xv, 803p.:   |b ill.;   |c 25 cm. 
440 0 0 |a Eastern Economy edition 
504 0 0 |a Includes bibliographical references and index 
650 0 0 |a Marketing --   |x Management  
700 1 1 |a Kotler, Philip  
700 1 1 |a Moorthy,   |h K. Sridhar  
901 |u http://www.phindia.com