00622pamaa2200181 4500 0000042273 20140421090000.0 070716 eng 027365425x (pbk.) HF5415.1263 MIN 2002 MINETT B2B Marketing : a radically different approach for business-to-business marketers Steve Minett. Harlow, Essex, London: Peason Education Limited, 2002. xiv, 226p: ill.; 24 cm. UH Includes bibliographical references and index Industrial marketing www.pearson-books.com