00643pamaa2200205 4500 0000042165 20130117090000.0 070702 eng 0072882565 (pbk.) HM1221 BIV 2005 Bivins Public relations writing : the essentials of style and format Thomas H. Bivins. 5th ed. Boston: McGraw-Hill, 2005. xii, 359 p.: ill.; 23 cm. Includes index BA Public relations -- United States Public relations -- Authorship -- United States www.mhhe.com