00641pamaa2200193 4500 0000042157 20070629090000.0 070629 eng 0240516346 (pbk.) PN4731 RUD 2002 RUDIN An introduction to journalism : essential techniques and background knowledge Richard Rudin and Trevor Ibbotson. Oxford: Focal Press, 2002. xi, 351p: ill.; 25 cm. Mass Comm Includes bibliographical references and index Journalism Ibbotson, Trevor http://www.focalpress.com