Lovelock, Patterson,, & Walker. (2004). Services marketing: An Asia-pacific and Australian perspective (3rd. ed.). Sydney: Pearson Education Australia.
Chicago Style CitationLovelock, Patterson, and Walker. Services Marketing: An Asia-pacific and Australian Perspective. 3rd. ed. Sydney: Pearson Education Australia, 2004.
MLA CitationLovelock, Patterson, and Walker. Services Marketing: An Asia-pacific and Australian Perspective. 3rd. ed. Sydney: Pearson Education Australia, 2004.
Warning: These citations may not always be 100% accurate.