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Sports marketing
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Sports marketing
Main Author:
FULLERTON
Format:
Book
Language:
English
Published:
Boston:
McGraw-Hill/Irwin,
2007.
Subjects:
Sports --
>
Marketing
Holdings
Description
Preview
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Physical Description:
xvi, 480 p.: ill.; 27 cm.
Bibliography:
Includes bibliographical references and index
ISBN:
0071106588 (pbk.)
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