Advertising and promotion : an integrated marketing communications perspective

Main Author: Belch
Other Authors: BLECH,
Format: Book
Language:English
Published: Boston: Irwin McGraw Hill, 2007.
Edition:7th ed.
Subjects:


TSAM LIBRARY

Call Number: HF5823 BEL 2007
Accession Item Category Format Status Notes
0000052856 Open Shelf Monographs AVAILABLE
0000052857 Open Shelf Monographs AVAILABLE


ICS LIBRARY

Call Number: HF5823 BEL 2007
Accession Item Category Format Status Notes
2000003303 Open Shelf Sabah Monographs AVAILABLE
2000003304 Open Shelf Sabah Monographs AVAILABLE
2000003305 Open Shelf Sabah Monographs AVAILABLE