Principles of marketing

Main Author: BRASSINGTON
Other Authors: Pettitt,
Format: Book
Language:English
Published: New York: Prentice Hall, 2006.
Edition:4th ed.
Subjects:
Physical Description:xxxi, 1264p.: col.ill.; 27 cm.
Bibliography:Includes bibliographical references and index
ISBN:9780273695592 (pbk.)