01096pamaa2200277 4500 0000041762 20130117090000.0 070403 eng 0071259449 (pbk) 658.8 SPI 2008 HF5438.4 SPI 2008 SPIRO Management of a sales force Rosann L. Spiro, William J. Stanton, Gregory A. Rich. 12th ed.. Boston: McGraw-Hill/Irwin, 2008. xxiii, 584p.: col. ill.; 28 cm. The purpose of this book is to prepare future salespersons and sales force managers. The 12th edition reflects the changing social and technological changes that will affect sales force managers during the 2000s. Emphasis is placed on how the Internet is affecting personal selling and sales management practices"--Provided by publisher Includes index BMAUH BATUH BFIUH BBDUH Sales management Stanton, William J. Rich, Gregory A www.mhhe.com