Principles of marketing
Main Author: | |
---|---|
Other Authors: | |
Format: | Book |
Published: |
New Jersey:
Prentice Hall,
2006.
|
Edition: | 11th ed. |
Subjects: |
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005 | 20150907090000.0 | ||
020 | 0 | 0 | |a 0131968793 (pbk) |
082 | |a 658.8 KOT 2006 | ||
090 | 0 | 0 | |a HF5415 |b KOT 2006 |
100 | 1 | 0 | |a Kotler, Philip |
245 | 1 | 0 | |a Principles of marketing |c Philip Kotler and Gary Armstrong. |
250 | 0 | 0 | |a 11th ed. |
260 | 0 | 0 | |a New Jersey: |b Prentice Hall, |c 2006. |
300 | |a xx, 611p.: |b col. ill.; |c 28cm. | ||
650 | 0 | 0 | |a Marketing |
700 | 1 | 1 | |a Armstrong, |h Gary |