Effective public relations

Main Author: Cutlip, Scott M. (Author)
Other Authors: Center, Allen H., Broom, Glen M.
Format: Book
Published: New Jersey, NJ: Prentice Hall, 2006.
Edition:Ninth edition.
Subjects:
Physical Description:xviii, 486 pages: illustrations; 25 cm.
ISBN:9780130082008 (pbk)