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Marketing :
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Marketing : an introduction
Main Author:
Armstrong, Gary
(Author)
Other Authors:
Kotler, Philip
Format:
Book
Published:
New Jersey:
Pearson/Prentice Hall,
[2005] â™2005.
Edition:
7th ed (International ed.).
Subjects:
Marketing
Holdings
Description
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Item Description:
BMKUH
Physical Description:
xxvi, 576 pages; 28 cm.
ISBN:
9780131273122 (pbk.)
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