Marketing : an introduction

Main Author: Armstrong, Gary (Author)
Other Authors: Kotler, Philip
Format: Book
Published: New Jersey: Pearson/Prentice Hall, [2005] â™­2005.
Edition:7th ed (International ed.).
Subjects:
Item Description:BMKUH
Physical Description:xxvi, 576 pages; 28 cm.
ISBN:9780131273122 (pbk.)