00491pamaa2200181 4500 0000039304 20190816090000.0 0077092503 (pbk) 9780077092504 (pbk) 658.87 MCG 2002 HF5429 MCG 2002 MCGOLDRICK, Peter J author Retail marketing Peter J. McGoldrick. London: McGraw Hill, 2002. x, 658 pages: 25 cm. DBAD Marketing research Retail trade