Product leadership : pathways to profitable innovation
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New York:
Basic Books,
2005.
|
| Edition: | 2nd ed. |
| Subjects: |
| LEADER | 00571pamaa2200193 4500 | ||
|---|---|---|---|
| 001 | 0000038437 | ||
| 005 | 20070404090000.0 | ||
| 020 | 0 | 0 | |a 046501433X (pbk) |
| 082 | |a 658.576 COO | ||
| 090 | 0 | 0 | |a HF5415.153 |b COO 2005 |
| 100 | 1 | 0 | |a COOPER |
| 245 | 1 | 0 | |a Product leadership : |b pathways to profitable innovation |c Robert G. Cooper. |
| 250 | 0 | 0 | |a 2nd ed. |
| 260 | 0 | 0 | |a New York: |b Basic Books, |c 2005. |
| 300 | |a xv, 288p.: |b ill.; |c 25 cm. | ||
| 504 | 0 | 0 | |a Includes index |
| 650 | 0 | 0 | |a Product management |
| 650 | 0 | 0 | |a New products -- |x Marketing |
| 650 | 0 | 0 | |a New products -- |x Management |