APA Citation

Gilmore,, & Pine. (1988). MARKETS of one: Creating customer-unique value through mass customization. Boston: Harvard Business Review Book.

Chicago Style Citation

Gilmore,, and Pine. MARKETS of One: Creating Customer-unique Value Through Mass Customization. Boston: Harvard Business Review Book, 1988.

MLA Citation

Gilmore,, and Pine. MARKETS of One: Creating Customer-unique Value Through Mass Customization. Boston: Harvard Business Review Book, 1988.

Warning: These citations may not always be 100% accurate.