|
|
|
|
| LEADER |
00664pamaa2200181 4500 |
| 001 |
0000037267 |
| 005 |
20100721090000.0 |
| 020 |
0 |
0 |
|a 0131230301 (pbk)
|
| 090 |
0 |
0 |
|a HF5415.135
|b KER 2004
|
| 100 |
1 |
0 |
|a Kerin
|
| 245 |
1 |
0 |
|a Strategic marketing problems :
|b cases and comment
|c Roger A. Kerin and Robert A. Peterson.
|
| 250 |
0 |
0 |
|a 10th ed..
|
| 260 |
0 |
0 |
|a New Jersey:
|b Prentice Hall,
|c 2004.
|
| 300 |
|
|
|a viii, 696p.:
|b ill.;
|c 28 cm.
|
| 650 |
0 |
0 |
|a Marketing --
|x Decision making --
|x Case studies
|
| 650 |
0 |
0 |
|a Marketing --
|x Management --
|x Case studies
|
| 700 |
1 |
1 |
|a Peterson,
|h Robert A.
|
| 901 |
|
|
|u http://vig.prenhall.com/catalog/academic/product/0,1144,0131421840,00.html
|
