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|a 0030352711
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|a 659.1 SHI
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|a HF5823
|b SHI 2003
|
| 100 |
1 |
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|a Shimp
|
| 245 |
1 |
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|a Advertising, promotion and supplemental aspects of integrated marketing communications
|c Terence A. Shimp.
|
| 250 |
0 |
0 |
|a 6th ed.
|
| 260 |
0 |
0 |
|a Ohio:
|b Thompson/South-Western,
|c 2003.
|
| 300 |
|
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|a xxix, 650p.:
|b 28cm.
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| 501 |
0 |
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|a DBAM
|
| 501 |
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|a BBAUH
|
| 650 |
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|a Advertising
|
| 650 |
0 |
0 |
|a Sales promotion
|
| 650 |
0 |
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|a Communication in marketing
|
| 901 |
|
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|u http://www.amazon.com/exec/obidos/tg/detail/-/0030352711/qid=1080878933/sr=1-2/ref=sr_1_2/102-1375863-1816950?v=glance&s=books
|
