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| LEADER |
00990pamaa2200205 4500 |
| 001 |
0000036498 |
| 005 |
20140428090000.0 |
| 008 |
100107 eng |
| 020 |
0 |
0 |
|a 9780137042869 (pbk)
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| 090 |
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|a HD30.28
|b COU 2010
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| 100 |
1 |
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|a Coulter
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| 245 |
1 |
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|a Strategic management in action
|c Mary Coulter.
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| 250 |
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|a 5th ed.
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| 260 |
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|a Upper Saddle River, N.J.:
|b Prentice Hall,
|c 2010.
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| 300 |
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|a xix, 311p:
|b ill.;
|c 26 cm.
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| 501 |
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|a FOBCAL
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| 504 |
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|a Includes bibliographical references and index
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| 505 |
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|a Introducing the concepts -- The context of managing strategically -- Assessing opportunities and threats : doing an external analysis -- Assessing strengths and weaknesses : doing an internal analysis -- Functional strategies -- Competitive strategies -- Corporate strategies -- Special topics : international strategies and strategies for entrepreneurial ventures and not-for-profits
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| 650 |
0 |
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|a Strategic planning
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| 901 |
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|u www.pearsonhighered.com
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