MARKETING
| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Published: |
Boston:
Irwin-McGraw-Hill,
2004.
|
| Edition: | 13th ed. |
| Subjects: |
| LEADER | 00556pamaa2200193 4500 | ||
|---|---|---|---|
| 001 | 0000036389 | ||
| 005 | 20091015090000.0 | ||
| 020 | 0 | 0 | |a 0072526505 (pbk) |
| 090 | 0 | 0 | |a HF5415 |b ETZ 2004 |
| 100 | 1 | 0 | |a ETZEL |
| 245 | 1 | 0 | |a MARKETING |c Michael J. Etzel, Bruce J. Walker and William Stanton. |
| 250 | 0 | 0 | |a 13th ed. |
| 260 | 0 | 0 | |a Boston: |b Irwin-McGraw-Hill, |c 2004. |
| 300 | |a xxi, 650p.: |b ill.col.; |c 27 cm. | ||
| 500 | 0 | 0 | |a Includes 1 CD-ROM titled " M2g; music 2 go " |
| 650 | 0 | 0 | |a Marketing |
| 700 | 1 | 1 | |a STANTON, |h William |
| 700 | 1 | 1 | |a Walker, |h Bruce J. |