|
|
|
|
| LEADER |
00646pamaa2200205 4500 |
| 001 |
0000036375 |
| 005 |
20130329090000.0 |
| 008 |
130329s2013 eng |
| 020 |
0 |
0 |
|a 9780071315555 (pbk.)
|
| 082 |
|
|
|a 658.8 PET 2013
|
| 090 |
0 |
0 |
|a HF5415.13
|b PET 2013
|
| 100 |
1 |
0 |
|a Peter
|
| 245 |
1 |
0 |
|a Marketing management :
|b knowledge and skills
|c J. Paul Peter and James H. Donnelly.
|
| 250 |
0 |
0 |
|a 11th ed.
|
| 260 |
0 |
0 |
|a Boston:
|b Irwin/McGraw Hill,
|c 2013.
|
| 300 |
|
|
|a xvii, 796p.:
|b ill.;
|c 26cm.
|
| 440 |
0 |
4 |
|a The Irwin series in marketing
|
| 650 |
0 |
0 |
|a Marketing --
|x Management
|
| 700 |
1 |
1 |
|a Donnelly,
|h James H.
|
| 901 |
|
|
|u www.mhhe.com
|
