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| LEADER |
00809pamaa2200253 4500 |
| 001 |
0000036372 |
| 005 |
20130117090000.0 |
| 020 |
0 |
0 |
|a 0072536861/0071240403 (pbk)
|
| 082 |
|
|
|a 658.8342 HAW 2004
|
| 090 |
0 |
0 |
|a HF5415.33.U6
|b HAW 2004
|
| 100 |
1 |
0 |
|a Hawkins
|
| 245 |
1 |
0 |
|a Consumer behavior :
|b building marketing strategy
|c Del I. Hawkins, Roger J. Best and Kenneth A. Coney.
|
| 250 |
0 |
0 |
|a 9th ed.
|
| 260 |
0 |
0 |
|a Boston:
|b Irwin/McGraw Hill,
|c 2004.
|
| 300 |
|
|
|a xxvi, 790p.:
|b col.ill.;
|c 26cm.
|
| 500 |
0 |
0 |
|a Includes 1 CD-ROM titled " DDB Needham lifestyle survey data disk "
|
| 501 |
0 |
0 |
|a BBDUH
|
| 501 |
0 |
0 |
|a DBAM
|
| 501 |
0 |
0 |
|a BBAUH
|
| 650 |
0 |
0 |
|a Market surveys
|
| 650 |
0 |
0 |
|a Consumer behavior --
|x Case studies
|
| 650 |
0 |
0 |
|a Consumer behavior
|
| 700 |
1 |
1 |
|a Coney,
|h Kenneth A.
|
| 700 |
1 |
1 |
|a Best,
|h Roger J.
|