APA Citation

Hawkins, Coney,, & Best. (2004). Consumer behavior: Building marketing strategy (9th ed.). Boston: Irwin/McGraw Hill.

Chicago Style Citation

Hawkins, Coney, and Best. Consumer Behavior: Building Marketing Strategy. 9th ed. Boston: Irwin/McGraw Hill, 2004.

MLA Citation

Hawkins, Coney, and Best. Consumer Behavior: Building Marketing Strategy. 9th ed. Boston: Irwin/McGraw Hill, 2004.

Warning: These citations may not always be 100% accurate.