Hollensen. (2003). Marketing management: A relationship approach. Harlow: Financial Times Prentice Hall.
Chicago Style CitationHollensen. Marketing Management: A Relationship Approach. Harlow: Financial Times Prentice Hall, 2003.
MLA CitationHollensen. Marketing Management: A Relationship Approach. Harlow: Financial Times Prentice Hall, 2003.
Warning: These citations may not always be 100% accurate.