Marketing research : within a changing information environment

Main Author: Hair
Other Authors: BUSH,, Ortinau,
Format: Book
Published: Boston: McGraw-Hill/Irwin, 2003.
Subjects:
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020 0 0 |a 0072467576  
020 0 0 |a 9780072538397 (hbk.)  
082 |a 658.83 HAI 
090 0 0 |a HF5415.2   |b HAI 2003 
100 1 0 |a Hair  
245 1 0 |a Marketing research :   |b within a changing information environment   |c Joseph F. Hair, Robert P. Bush and David J. Ortinau. 
260 0 0 |a Boston:   |b McGraw-Hill/Irwin,   |c 2003. 
300 |a xxiii, 720p.:   |b ill.;   |c 26cm. 
500 0 0 |a Includes 1 CD-ROM titled " SPSS data CD-ROM for use with Marketing Research " 
650 0 0 |a Marketing research  
700 1 1 |a BUSH,   |h Robert P.  
700 1 1 |a Ortinau,   |h David J.