Marketing channels : a relationship management approach
| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Published: |
Boston:
McGraw-Hill,
2002.
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| Subjects: |
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|---|---|---|---|
| 001 | 0000034747 | ||
| 005 | 20060601090000.0 | ||
| 020 | 0 | 0 | |a 0071207058 |
| 082 | |a 658.84 PEL 2002 | ||
| 090 | 0 | 0 | |a HF5415.129 |b PEL 2002 |
| 100 | 1 | 0 | |a PELTON |
| 245 | 1 | 0 | |a Marketing channels : |b a relationship management approach |c Lou E. Pelton, David Strutton and James R. Lumpkin. |
| 260 | 0 | 0 | |a Boston: |b McGraw-Hill, |c 2002. |
| 300 | |a xxvi, 514p: |b ill.; |c 23cm. | ||
| 650 | 0 | 0 | |a Marketing Channels |
| 700 | 1 | 1 | |a Strutton, |h David |
| 700 | 1 | 1 | |a Lumpkin, |h James R |