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Marketing channels :
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Marketing channels : a relationship management approach
Main Author:
PELTON
Other Authors:
Strutton,
,
Lumpkin,
Format:
Book
Published:
Boston:
McGraw-Hill,
2002.
Subjects:
Marketing Channels
Holdings
Description
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Physical Description:
xxvi, 514p: ill.; 23cm.
ISBN:
0071207058
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