Marketing management
Main Author: | |
---|---|
Format: | Book |
Published: |
New Jersey:
Prentice Hall,
2003.
|
Edition: | 11th ed. |
Subjects: |
LEADER | 00434pamaa2200157 4500 | ||
---|---|---|---|
001 | 0000034143 | ||
005 | 20190807090000.0 | ||
020 | 0 | 0 | |a 9780130497154 |
082 | |a 658.8 KOT 2003 | ||
090 | 0 | 0 | |a HF5415.13 |b KOT 2003 |
100 | 1 | 0 | |a Kotler, Philip |
245 | 0 | 0 | |a Marketing management |c Philip Kotler. |
250 | 0 | 0 | |a 11th ed. |
260 | 0 | 0 | |a New Jersey: |b Prentice Hall, |c 2003. |
300 | |a xxix, 706p.: |b col.ill.; |c 24cm. | ||
650 | 0 | 0 | |a Marketing -- |x Management |