|
|
|
|
LEADER |
00606pamaa2200193 4500 |
001 |
0000032925 |
005 |
20050920090000.0 |
020 |
0 |
0 |
|a 0658009451
|
082 |
|
|
|a 658.827 GRE
|
090 |
0 |
0 |
|a HD69.B7
|b GRE
|
100 |
1 |
0 |
|a GREGORY
|
245 |
1 |
0 |
|a Branding across borders :
|b a guide to global brand marketing
|c James R. Gregory with Jack G. Wiechmann.
|
260 |
0 |
0 |
|a Chicago:
|b McGraw-Hill,
|c 2002.
|
300 |
|
|
|a xvii, 231p.;
|c 24cm.
|
650 |
0 |
0 |
|a Brand name products
|
650 |
0 |
0 |
|a Brand name products --
|x Marketing
|
650 |
0 |
0 |
|a Brand choice
|
650 |
0 |
0 |
|a Advertising --
|x Brand name products
|
700 |
1 |
1 |
|a Wiechmann,
|h Jack G
|