APA Citation

GREGORY, & Wiechmann. (2002). Branding across borders: A guide to global brand marketing. Chicago: McGraw-Hill.

Chicago Style Citation

GREGORY, and Wiechmann. Branding Across Borders: A Guide to Global Brand Marketing. Chicago: McGraw-Hill, 2002.

MLA Citation

GREGORY, and Wiechmann. Branding Across Borders: A Guide to Global Brand Marketing. Chicago: McGraw-Hill, 2002.

Warning: These citations may not always be 100% accurate.