Peter, & Olson. (2002). Consumer behavior and marketing strategy (6th ed.). Boston: Irwin/McGraw-Hill.
Chicago Style CitationPeter, and Olson. Consumer Behavior and Marketing Strategy. 6th ed. Boston: Irwin/McGraw-Hill, 2002.
MLA CitationPeter, and Olson. Consumer Behavior and Marketing Strategy. 6th ed. Boston: Irwin/McGraw-Hill, 2002.
Warning: These citations may not always be 100% accurate.