Global marketing management

Main Author: KEEGAN
Format: Book
Published: New Jersey: Prentice Hall, 2002.
Edition:7th ed.
Subjects:
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090 0 0 |a HF1416   |b KEE 2002 
100 1 0 |a KEEGAN  
245 1 0 |a Global marketing management   |c Warren J. Keegan. 
250 0 0 |a 7th ed. 
260 0 0 |a New Jersey:   |b Prentice Hall,   |c 2002. 
300 |a xxv, 617p.:   |b 26cm. 
650 0 0 |a International business enterprises --   |x Management  
650 0 0 |a Export marketing --   |x Management  
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