00548pamaa2200181 4500 0000032766 20100128090000.0 013026248x 658.816 NAG 2002 HF5416.5 NAG 2002 Nagle The strategy and tactics of pricing : a guide to profitable decision making Thomas T. Nagle, Reed K. Holden. 3rd ed. New Jersey: Prentice Hall, 2002. xxi, 398p.; 24cm. Pricing Marketing -- Decision making Holden, Reed K