The strategy and tactics of pricing : a guide to profitable decision making
Main Author: | |
---|---|
Other Authors: | |
Format: | Book |
Published: |
New Jersey:
Prentice Hall,
2002.
|
Edition: | 3rd ed. |
Subjects: |
LEADER | 00548pamaa2200181 4500 | ||
---|---|---|---|
001 | 0000032766 | ||
005 | 20100128090000.0 | ||
020 | 0 | 0 | |a 013026248x |
082 | |a 658.816 NAG 2002 | ||
090 | 0 | 0 | |a HF5416.5 |b NAG 2002 |
100 | 1 | 0 | |a Nagle |
245 | 1 | 0 | |a The strategy and tactics of pricing : |b a guide to profitable decision making |c Thomas T. Nagle, Reed K. Holden. |
250 | 0 | 0 | |a 3rd ed. |
260 | 0 | 0 | |a New Jersey: |b Prentice Hall, |c 2002. |
300 | |a xxi, 398p.; |c 24cm. | ||
650 | 0 | 0 | |a Pricing |
650 | 0 | 0 | |a Marketing -- |x Decision making |
700 | 1 | 1 | |a Holden, |h Reed K |