APA Citation

Doyle. (2002). Marketing management and strategy (3rd ed.). Harlow; England: Financial Times/Prentice Hall.

Chicago Style Citation

Doyle. Marketing Management and Strategy. 3rd ed. Harlow; England: Financial Times/Prentice Hall, 2002.

MLA Citation

Doyle. Marketing Management and Strategy. 3rd ed. Harlow; England: Financial Times/Prentice Hall, 2002.

Warning: These citations may not always be 100% accurate.